Tristan Verdier
CEO
Tristan is a product-driven entrepreneur with a long-term mindset. A graduate of ESSEC Business School, he founded and grew a successful SaaS platform in the event industry, navigating a fast-moving market while staying true to his values of clarity, resilience and usefulness. Over the years, he developed a deep conviction that the most impactful technology is the one that simplifies complexity without ever compromising trust.
At Apana, Tristan leads the vision and strategy. He brings structure to ambition and direction to innovation. His focus is on building meaningful tools that improve financial decision-making while respecting the human relationship at the core of advice. He works to ensure that every product choice serves a real need and every innovation remains grounded in purpose.
What drives him is building software that lasts. He believes the future of finance will depend on new standards of transparency and intelligence, and he is committed to designing them with care, discipline and long-term impact in mind.